"Company 'X' has quoted me a price on a vehicle wrap that's cheaper than yours. Why are your vehicle wraps more expensive?" You are doing what every responsible consumer should do - you are price shopping. Problem is, you should be asking "why their vehicle wrap price is so cheap?" There are a number of possible reasons, and you should be armed with the information to make a responsible decision. Always make sure you are comparing 'apples to apples.'
1. Inferior Materials? - There is a myriad of vinyls that can be put on your vehicle. Some may not adhere correctly because they are for another application and not for vehicle wraps. Some do not necessarily need an overlaminate but may scratch easy. Some are rated for 2, 3, 4, 5, or 7 years. Did their quote include perforated window film? Did it include all four sides and the roof? Have you seen their print quality?
2. Untrained Labor? - Have you seen examples of their vehicle wrap installs? How are their installers trained and certified? Have you seen their facility? A professional vehicle wrap crew will put out a consistent quality product.
3. Cutting Corners? - Did they quote you a 7 year product but deliver a 2 year product? Check their references. Did they give you a print sample? Where will it be installed? (An outdoor install could lead to stretched material and debris under the vinyl.)
4. Backend Charges? - Did their quote include graphics removal? Was there any design time? Is there an additional charge for financing? Do you have special needs like an after hours install?
5. Warranty? - How long have they been in business? New businesses typically slash prices to get business, but most startups fail. So in the end your warrantee is only as good as the company.
Using a company that's been around a while means alot. Check references. Expect samples. Make sure your price comparisons actually compare similar items.
For more information, contact the professionals at Shadow Graphics.
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